CreditMan

New website for leading credit news portal.

Creditman website on mobile

creditman illustrations

Creditman website on tablet

ClientCreditMan

URLwww.creditman.co.uk

CategoryWeb Design

CLIENT BRIEF

Redesign and re-engineer well-established, online news portal
Retain then improve search engine traffic
Increase subscriptions
Develop potential revenue streams

WHAT WE DID

Overhaul of site architecture via wireframing and user journey analysis
Illustrated CreditMan character to inject much-needed personality
Bespoke CRM to update content and manage newsletter broadcast
Inclusion of legacy articles (17,000) and set-up redirects to maintain Domain Authority
Removal of toxic links to improve SEO

results

Subscriptions increased by 30% in initial 6 months
Increase in search traffic from a more targeted set of keyphrases

“

We’re delighted with our new site. Thanks to the team at Wasabi for making a complicated project as painless as possible.”

John Arnold - Founding Director

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